Rihanna surprised everyone with her unique curly hair after announcing the launch of Fenty Hair

Rihanna surprised everyone with her unique curly hair after announcing the launch of Fenty Hair

Rihanna’s gearing up for the launch of her new haircare line while rocking her most natural look yet. 

fashion icon Rihanna turns heads with her latest hair transformation as she is spotted checking out of her New York City hotelOn Sunday, June 9, the singer, mom and beauty mogul, 36, ditched the wigs and stepped out in New York City with her short, natural curls.

Rihanna Shows Off Natural Hair Ahead of Fenty Hair Launch During NYC  Outing: Photo 5048174 | Rihanna Photos | Just Jared: Entertainment NewsMarking a departure from the golden blonde waves and bangs she debuted in April and the long braids she wore on June 6, the “Lift Me Up” singer’s shorter hairstyle was still dyed her signature caramel shade. 

Rihanna rocks her natural curls after announcing Fenty Hair launchRihanna paired her ‘do with black pants and a fur coat layered over a tank top with a neckline low enough to reveal her lace bra underneath. She accessorized with layered necklaces, hoop earrings, sunglasses and a Louis Vuitton graffiti bag.

Fenty Hair will officially launch on June 13 and is marketed as a “flexible line of products” made for strengthening and repairing all hair types.

According to the brand’s Instagram page, which has already racked up over 150K followers, the products will be formulated with a “Replicore-5” proprietary complex clinically tested to repair, strengthen, hydrate, smooth and protect hair while also conditioning the scalp.